Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Work Inquiries:

© 2025 Flashyminds All rights reserved. Crafted with passion by the Flashyminds team.

Edit Template

SEO for Manufacturer & Retail Business

This project focused on improving organic visibility for a B2B manufacturer and retail business operating across Mumbai and Bangalore. While the brand was already established, it lacked visibility for non-branded product searches, resulting in missed opportunities to attract new customers actively searching for their offerings.

Client:

B2B Manufacturer & Retail Company

Industry:

Manufacturing & Retail

Client Type:

B2B

Market:

Mumbai & Bangalore, India

Services:

SEO Strategy, Content Marketing, Keyword Strategy

Timeline:

July 2024

Flashyminds SEO Portfolio | SEO for Manufacturer & Retail Business | Flashyminds

The Challenge

Despite strong brand recognition, the client was underperforming in non-branded search results. Their website ranked poorly for key product categories, limiting reach to users who were not already familiar with the brand.

1
Low rankings for high-intent non-branded keywords
2
Limited organic visibility across product and category pages
3
Technical SEO issues affecting crawlability and performance

Our SEO Approach

We executed a structured, data-driven SEO strategy focused on sustainable growth.

Conducted an in-depth SEO audit using SEMRush, Screaming Frog, and Google Search Console

Fixed technical SEO issues related to site speed, mobile usability, and crawl errors

Optimized on-page elements including meta tags, internal linking, and image alt texts

Built an SEO-led content marketing strategy targeting high-value non-branded keywords

Strengthened domain authority through quality off-page SEO and link-building efforts

SEO Impact

The new brand identity helped Ameya’s Smile & Symmetry:

1
462% increase in non-branded organic traffic
2
239 non-branded keywords ranked on Google
3
Increased visibility for key product categories
4
Expanded reach to new, high-intent customers

Overall Summary

This SEO case study demonstrates how a focused non-branded search strategy can unlock significant growth for B2B manufacturing and retail businesses. The engagement involved technical SEO improvements, keyword strategy, and content marketing executed using tools such as SEMRush, Screaming Frog, and Google Search Console. By addressing on-page gaps, fixing technical issues, and targeting high-intent non-branded keywords, the client achieved a 462 percent increase in organic traffic and ranked for 239 new keywords within five months. As an SEO agency in Bangalore delivering results across India, Flashyminds focuses on building scalable SEO systems that drive sustained visibility, qualified traffic, and long-term business impact.

Scroll to Top