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How We Generated 394 Admission Leads at ₹74 CPL for a Nursing College in Bangalore

This case study highlights a performance marketing engagement for a private nursing college based in Bangalore, operating in a highly competitive education market. The objective was to generate qualified admission enquiries during the academic intake window while maintaining strict control over cost per lead.

Flashyminds executed a focused Meta Ads lead generation strategy designed to attract students actively seeking nursing education opportunities.

Industry:

Education | Healthcare & Nursing

Client Type:

Private Nursing College

Market:

Bangalore, India

Services:

Performance Marketing, Meta Ads Lead Generation

Platform:

Meta (Facebook & Instagram)

Campaign Duration:

2 Months

The Challenge

Student admission marketing for nursing colleges is highly competitive, with multiple institutions targeting the same audience during limited intake periods.

Our Meta Ads Strategy

We implemented a structured lead-generation approach optimized for education campaigns.

Built dedicated lead generation campaigns using Meta native lead forms

Targeted intent-driven student and parent audiences based on interests and demographics

Tested multiple ad creatives highlighting course value, career outcomes, and admissions urgency

Optimized bidding and delivery based on lead quality and CPL performance

Campaign Impact

The Meta Ads campaign delivered strong and consistent results:

Overall Summary

This Meta Ads performance marketing case study demonstrates how focused audience targeting and lead-optimized creatives can drive strong results in the education sector. Flashyminds delivered 394 student admission enquiries at an average cost of ₹74 per lead within two months for a Bangalore-based nursing college. By combining intent-driven targeting, simplified lead forms, and continuous optimization, the campaign achieved efficient scale without sacrificing lead quality. As a performance marketing agency in Bangalore, Flashyminds specializes in delivering cost-effective lead generation systems for education institutions competing in high-demand admission cycles.